You can compare any number of your populations to any number of your partner’s populations.
- Select your Population or Populations
- Select a partner with whom you want to compare data
- To select multiple partners for comparison, click on the “+” icon to the right to add another partner
- Select your partner’s population(s)
- Click “Update Comparison” to view the overlap between your populations
Some common use cases for population comparison:
See which partner has the highest overlap with your leads “All Partners” is automatically selected, so just select your population of leads and click “Update Comparison”.
Compare your leads to a partner’s accounts Select your population of leads, then select a partner and choose their population of accounts and click “Update Comparison”.